14 Sep 06
Huntsman demonstrates benefits for brands & retailers at Première Vision

At Première Vision in Paris from September 19-22, 2006, Huntsman Textile Effects (stand 6A in Hall 6) will highlight two aspects of its textile business that help to deliver added value in color and effect performance for the consumer: Textile Services and High IQTM, the first comprehensive global branding program for textile colors and effects.

“Huntsman’s presence at this prestigious show emphasizes its continuing commitment to close cooperation with the key decision makers in the textile value chain,” says Peter Otto, Global Head of Marketing, Textile Effects. “Visitors involved in color design or selection or looking to improve consistency, speed and reliability in bringing new effects and designs into store will find new approaches to meeting end product requirements and enhancing business.”

Textile Services – helping to ensure quality and reliability throughout the value chain
Textile Services offers numerous options to help designers and product development teams create the exciting colors and sophisticated designs that today’s consumers are seeking. Working in state-of-the-art sample dyeing facilities, Textile Effects specialists ensure fast delivery of reliable customized solutions, including color cards, design swatches, color rings, books and libraries. The latest 2000-shade color catalog will be on show and there will be live demonstrations of ShadeFactoryTM, an innovative color management system that offers technical information and allows sample ordering at a mouse click.

High IQTM – the first comprehensive global branding program for textile colors and effects
High IQTM, the new global branding program that stands for Innovation & Quality, was successfully launched on July 1. Garments featuring the first five effects, Lasting Color, Cool Comfort, Sun Protection, Freshness and Easy Care Plus, will be on show, complete with the respective hangtags.

With experienced technical supp ort teams in all the key textile producing countries, Huntsman has named factories that are able to dye and finish fabric to meet the exacting standards specified. Visitors can discover which mills have been registered and how the branding procedure works.

For more information, please visit stand 6A in Hall 6 at Première Vision from September 19-22 or visit Huntsman websites and

Huntsman is a global manufacturer and marketer of differentiated and commodity chemicals. Its operating companies manufacture products for a variety of global industries including chemicals, plastics, automotive, aviation, textiles, footwear, paints and coatings, construction, technology, agriculture, health care, detergent, personal care, furniture, appliances and packaging. Originally known for pioneering innovations in packaging, and later, rapid and integrated growth in petrochemicals, Huntsman today has 15,000 employees and 78 operations in 24 countries. The Company had 2005 revenues of $13 billion.
Statements in this release that are not historical are forward-looking statements. These statements are based on management’s current beliefs and expectations. The forward-looking statements in this release are subject to uncertainty and changes in circumstances and involve risks and uncertainties that may affect the company’s operations, markets, products, services, prices and other factors as discussed in the Huntsman companies’ filings with the Securities and Exchange Commission. Significant risks and uncertainties may relate to, but are not limited to, financial, economic, competitive, environmental, political, legal, regulatory and technological factors. Accordingly, there can be no assurance that the company’s expectations will be realized. The company assumes no obligation to provide revisions to any forward-looking statements should circumstances change, except as otherwise required by securities and other applicable laws.