28 Jun 11
Master of the Art of Innovation with Huntsman Textile Effects! ITMA 2011 • 22 – 29 September 2011 • Fira de Barcelona, Spain • Huntsman booth: Hall 4-B125










Singapore, June 28, 2011 - ITMA 2011 is focused on innovation driving the business, with cutting-edge solutions for the entire textile value chain. Huntsman Textile Effects will showcase recent innovation delivering real value to mills, brands, retailers and consumers in terms of performance and total process cost reduction.

Sustainability is a key topic today and we continue to commit significant resources to developing technologies and products with lower environmental impact. AVITERA® SE - a revolutionary new tri-reactive dye range delivers a quantum leap water and energy reductions of up to 50%.

Huntsman will be showcasing innovation to create value adding effects which help our valued customers be as creative as they want to be towards making an even bigger impact on their markets. No matter the fiber, no matter the process, we have the right solution. Join us and see, touch and feel the results of some of our innovations.

Providing solutions in the mill relies on knowledge and experienced people. We continually enhance the ways in which we deliver this valuable service.

We do not just sell products; we provide a comprehensive service that covers the whole textile value chain.
Seriously sustainable innovations from Huntsman Textile Effects are making a difference.

We shall be making daily presentations at our booth and will send out invitations closer to the date. Meet us in Barcelona!

Media contact:
Loraine Stantzos
Tel: +41 61 299 06 61

AVITERA is a registered tra demark of Huntsman Corporation or an affiliate thereof in one or more, but not all countries