NEWS
23 Jul 10
Novasol® VAT Dyes Redesigned For The Most Demanding End-uses Combined With All In One From Huntsman Textile Effects

Novasol











Singapore, July 21, 2010 –
Novasol® VAT dyes are well established as the standard setting range which delivers across the widest color spectrum. These dyes are exemplary in their durability under sometimes extreme conditions.

When the popular reactive dyes reach their limit, particularly with some specific highest performance requirements, Novasol® VAT dyes provide the solution. Novasol® dyes are built to last regardless of the wear and tear they are often subjected to as can be seen by all the end-use segments they serve. Furthermore, they are completely compatible with a whole range of effects from protective to retardants and repellants.

More than anything, color, effect, process and service is all available from one global provider, Huntsman Textile Effects. Huntsman does not only offer VAT dyes but supports a wide variety of end use segments in the textile industry such as military, protective wear, career apparel, toweling and business shirt with a complete palette of products, effects and services. Textile Effects designs the solution most appropriate to customers’ needs by taking available equipment and requirements into account.

Not least, standardization plays a key role in the manufacturing of VAT dyes. Huntsman has a dedicated modern standardization unit equipped with high performing wet mills controlled by the latest particle size measurement equipment. All incoming raw materials (crude dyes, dispersing agents, etc.) are tested and all finished goods are verified to comply with our stringent product specifications for trouble-free application of Novasol® VAT dyes at the dyeing mills.

Note to editors
NOVASOL® is a registered trademark of Huntsman Cor poration or an affiliate thereof in one or more, but not all countries.

About Huntsman
Huntsman is a global manufacturer and marketer of differentiated chemicals.  Its operating companies manufacture products for a variety of global industries, including chemicals, plastics, automotive, aviation, textiles, footwear, paints and coatings, construction, technology, agriculture, health care, detergent, personal care, furniture, appliances and packaging.  Originally known for pioneering innovations in packaging and, later, for rapid and integrated growth in petrochemicals, Huntsman today has 11,000 employees and operates from multiple locations worldwide.  The Company had 2009 revenues of approximately $8 billion.  For more information about Huntsman, please visit the company’s website at www.huntsman.com.

Forward Looking Statement
Statements in this release that are not historical are forward-looking statements. These statements are based on management's current beliefs and expectations. The forward-looking statements in this release are subject to uncertainty and changes in circumstances and involve risks and uncertainties that may affect the company's operations, markets, products, services, prices and other factors as discussed in the Huntsman companies filings with the U.S. Securities and Exchange Commission. Significant risks and uncertainties may relate to, but are not limited to, financial, economic, competitive, environmental, political, legal, regulatory and technological factors. In addition, the completion of any transactions described in this release is subject to a number of uncertainties and closing will be subject to approvals and other customary conditions. Accordingly, there can be no assurance that such transactions will be completed or that the company's expectations will be realized. The company assum es no obligation to provide revisions to any forward-looking statements should circumstances change, except as otherwise required by applicable laws.

Media contact
Loraine Stantzos
Tel: +41 61 299 06 61
Email: loraine_stantzos@huntsman.com

 
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