Our Impact

Sustainable style with Huntsman’s solutions for recycled polyester

Categories: circularity

As sustainability gains traction worldwide, leading brands are adopting a circular mindset. They need partners with the ability to transform recycled PET (rPET) plastics into high-quality new textiles that are beautiful and functional.

Producing rPET rather than virgin polyester uses far fewer resources, reducing greenhouse gas emissions by up to 75%. It also saves plastic bottles from landfills or ending up in the ocean. But processing rPET fibers is challenging. It is very difficult to achieve a consistent color within a batch, especially for pale shades. Even worse, most solutions require extensive re-dyeing for batch-to-batch consistency and chlorine bleaching to produce white shades—both with a high environmental cost.

At Huntsman, we have a deep understanding of these challenges. To help brands and mills make the most of rPET technology, we offer end-to-end solutions that include pre-treatment chemicals, fluorescent whitening agents, state-of-the-art coloration systems and finishing solutions for high-performance protection and comfort. With our expert technical advice, all are fast and easy to incorporate into existing processes, delivering right-first-time quality for productivity and competitiveness.

With rPET solutions that are as economical as they are environment-friendly, Huntsman is helping the textile industry move towards a greener and more sustainable future.

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Consumer shifts: A purpose-driven footprint

COVID-19 made waves for new trends in sports and exercise, including the rise in demand for sustainable products.

According to the McKinsey’s Sporting Goods Industry Report, “Sporting Goods 2021 – The Next Normal for an Industry in Flux,” more consumers are looking for brands that produce using sustainable processes or embed sustainable principles in their operations.

Source: https://www.mckinsey.com/industries/retail/our-insights/sporting-goods-2021-the-next-normal-for-an-industry-in-flux