Huntsman Textile Effects presents high-performance solutions for Performance Apparel at Performance Days Digital Fair Week
With increasing adoption of active lifestyles and outdoor activities, consumers are demanding high-performance, yet comfortable and sustainably produced sportswear. Consumers are looking for brands that produce using sustainable processes or embed sustainable principles in their operations.
At the Performance Days Digital Fair Week from May 17-21, 2021, Huntsman Textile Effects showcased its extensive and complete end-to-end suite of protection effects, as well as presented high-performance solutions for Performance Apparel.
Featured solutions include:
- Complete end-to-end systems for protection effects, from pre-treatment to coloration and finishing
- Revolutionary antimicrobial and odor-control solutions from Sciessent- The Agion®, Lava X2® and Active X2® products will be featured at the upcoming show
- HIGH IQ®intelligent effects is a set of brand assurance programs that support accelerated evaporation, water and stain repellence, lasting color and cool comfort. ensuring garments dry quickly for long-lasting comfort
Watch the recording of our Expert Talk:
Craig White, Senior Marketing Manager, Global Brands, delivered a presentation titled “Sustainability & Textiles: Being the Change That We Want to See”. Craig shared about the megatrends that define the textile and apparel industries in the next 5 years, as well as the quest for more sustainable design, product development, production methods and garment care.