Huntsman Textile Effects enters into collaboration agreement with Viyellatex Group

Singapore, 8 December 2016 - Huntsman Textile Effects today announced that it has entered into a partnership and collaboration agreement with Viyellatex Group.

This agreement reinforces the recognition of Huntsman as a preferred supplier of Viyellatex Group. Under this agreement, Huntsman will support Viyellatex’s mills to streamline operations and optimize processes, train technical staff, and make recommendations to help improve yield and productivity. This strategic cooperation will enable Viyellatex Group to continue to achieve operational excellence and meet the requirements of international brands.

This cooperation agreement will also help Viyellatex Group maintain its leading edge in the textile industry by leveraging on Huntsman’s R&D capabilities, innovation and focus on sustainability, while continuing to comply with the stringent requirements of its export customers around the world.

Speaking on the occasion Mr. David Hasanat, Chairman of Viyellatex Group said, “The support from Huntsman will help us be more competitive in this fast growing market.  It will help us to comply with the stringent product, operational and environmental demands from our global customers.”   He continued,  “Viyellatex Group places strong emphasis on sustainability by minimizing energy usage, adopting waste and water recycling, and using only organic materials and environmentally compliant chemicals and dyes and Huntsman is the perfect partner in this regard as they share this vision.”

“The textile industry is already Bangladesh’s most important export earner  and  an important market for us and we are deeply honored to be a trusted partner to Viyellatex Group for the past 16 years and counting. With our shared values in sustainability and innovation, this partnership is a reflection of the confidence and trust that our customers place in us, ” added Mr Chuck Hirsch, Vice President, Sales and Technical Resources of Huntsman Textile Effects.

“We are pleased to be conferred Preferred Supplier Status from Viyellatex Group, partnering with one of the leading apparel groups in Bangladesh” , said Mr. Dheeraj Talreja, Commercial Director- South Asia, Middle East & Africa of Huntsman Textile Effects. “This partnership will provide greater confidence to our customers of the quality of Huntsman’s proven expertise, products and service delivery,” he continued.

Bangladesh’s textile industry is the nation’s largest export sector. The ready-made garment (RMG) sector is worth US$28.1* billion in 2015-2016, with more than 4,300 garment factories employing about 4 million people and accounting for 82% of the country’s total exports. To remain internationally competitive, local textile mills and RMG factories increasingly have to demonstrate that they operate in a socially and environmentally sustainable way.

Viyellatex Group is currently adopting advanced Huntsman Textile Effects technologies, market leading dyes chemicals and auxiliaries,  including the market-leading AVITERA® SE dyes. An award-winning flagship dye technology for exhaust application on cellulosic fibers, AVITERA® SE dyes meet increasingly stringent environmental standards and help textile mills improve their productivity and profitability for better economic sustainability. Now available in a broad color spectrum with highest light fastness properties, AVITERA® SE dyes significantly reduce water and energy consumption and carbon emissions by up to 50 percent.

Media Contacts:
Christina Koh:  +65 6390 648 2
Elin Lim:  +65 6390 6492

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About Huntsman:
Huntsman Corporation is a publicly traded global manufact urer and marketer of differentiated chemicals with 2015 revenues of more than $10 billion. Our chemical products number in the thousands and are sold worldwide to manufacturers serving a broad and diverse range of consumer and industrial end markets. We operate more than 100 manufacturing and R&D facilities in approximately 30 countries and employ approximately 15,000 associates within our 5 distinct business divisions. For more information about Huntsman, please visit the company's website at


About Huntsman Textile Effects:
Huntsman Textile Effects is the leading global provider of high quality dyes and chemicals to the textile and related industries. With operations in more than 90 countries and six primary manufacturing facilities in six countries (China, Germany, India, Indonesia, Mexico and Thailand), Huntsman Textile Effects is uniquely positioned to provide prompt and expert technical service wherever our customers are based. Sustainability, innovation and collaboration are at the heart of what we do. We use cutting edge technology to develop solutions and create innovative products with intelligent effects such as durable water repellents, color fastness, sun protection or state-of-the-art dyes which reduce water and energy consumption. All these go towards meeting the needs of our customers in supporting a more sustainable environment. For more information about Huntsman Textile Effects, please visit _effects.

About Viyellatex Group
Viyellatex group is one of the leading multi-dimensional business conglomerates in Bangladesh with spinning, knitting, dyeing, accessories and printing facilities. Viyellatex considers corporate sustainability as an important edifice of its ethics and gives special importance to all its corporate sustainability activities. With a fully vertical integrated setup, the group has since spread out to other ventures- tea production, logistics management services, engineering & power and education. With its state-of-the-art technology, the group has successfully etched its brand name worldwide as a reliable manufacturer of textile products. Viyellatex remains a 100% export-oriented organization with products catering to worldwide customers today. VIYELLATEX is now looking towards a more vibrant future by diversifying the business in different sectors. Starting as a quality fashion and garment manufacturer, it has come a long way to venture into logistics, agriculture, energy & power and education. VIYELLATEX considers corporate sustainability as an important edifice of its ethics. It gives special importance to all its corporate sustainability activities. It values environmental protection and conservation, and realizes that only by being responsible to nature can we truly be responsible to the people and planet. It considers corporate sustainability as an investment for the future, both for business and nature. VIYELLATEX has one of the best, dedicated and skilled workforces in the country. These are the people with the best talents, commitments, and expertise with the blend of experience and enthusiasm. They work hard closely with stakeholders and are fully committed to deliver the best results, ensuring their satisfaction underpinned by the VIYELLATEX Values.

Forward Looking Statements:
Statements in this release that are not historical are forward-looking statements. These statements are based on management’s current beliefs and expectations. The forward-looking statements in this release ar e subject to uncertainty and changes in circumstances and involve risks and uncertainties that may affect the company’s operations, markets, products, services, prices and other factors as discussed in the Huntsman companies’ filings with the U.S. Securities and Exchange Commission. Significant risks and uncertainties may relate to, but are not limited to, financial, economic, competitive, environmental, political, legal, regulatory and technological factors. In addition, the completion of any transactions described in this release is subject to a number of uncertainties and closing will be subject to approvals and other customary conditions. Accordingly, there can be no assurance that such transactions will be completed or that the company’s expectations will be realized. The company assumes no obligation to provide revisions to any forward-looking statements should circumstances change, except as otherwise required by applicable laws.